Posted: 28 June 2012
Tour seeding of Titleist’s new 913 drivers began Monday at AT&T National and Team Titleist arrived early on Tuesday to find a flood of buzzing media members, spectators and players, all eager to learn more about the new prototype clubs.
From the moment they arrived on site at Congressional Country Club, the team has been hard at work, outfitting Titleist Brand Ambassadors with new prototype 913D2 and 913D3 drivers. Experts from Titleist's Club R&D, Club Development and Tour Promotion departments are all on hand to dial in players' club specifications, collect data and solicit feedback - the essential ingredients in Titleist's performance validation process.
It's an exciting time for everyone involved, a final step that must be undertaken successfully before any Titleist product can go to market.
Take a look at Team Titleist's images from Tuesday's testing sessions in the slideshow below, and stay tuned for more pics, video and updates from Congressional.
Posted: 25 June 2012
If you haven't heard, the tour seeding and performance validation process for the new prototype Titleist 913 drivers is now under way.It began early this morning on the range at the AT&T National with the sound of Titleist Brand Ambassador Bobby Gates hitting a new prototype Titleist 913 driver for the the first time, his Pro V1x golf ball launching far down the range at Congressional Country Club.Several other Titleist players, including S.Y. Noh, Jimmy Walker and Brendan Steele, also took their first swings with the new prototype 913 drivers today, our Titleist Tour Reps there to help them get dialed-in with their optimal shaft and SureFit Tour hosel setting.Meanwhile, Titleist Brand Ambassador Rory McIlroy took advantage of a nice day in Ireland to test his new prototype 913 driver before getting ready to play in this week's Irish Open.The buzz will get even louder Tuesday, as many more Titleist players arrive at Congressional, each with a new prototype 913 driver built to their specifications waiting for them in the Titleist Tour Van.Take a look at Team Titleist's pictures from Monday's testing sessions in the slideshow below, and stay tuned for more pics, video and updates from Congressional.