Titleist Brand Ambassador Davis Love III arrived at Bay Hill Club and Lodge for the Arnold Palmer Invitational having missed the cut in his four most recent PGA Tour starts after beginning the season with a T5 finish at the Sony Open in Hawaii.  While working on the practice tee with members of the Titleist Leadership team, Davis noted that he didn't feel as if he was making truly solid contact with his new MB irons.  Davis and the team determined that his irons were slightly too upright, so the lie angles were adjusted flatter.  Davis immediately thought the irons looked better at address and found the contact at impact to be more solid.  He commented that he felt much more confident that the club was contacting the turf squarely and that the accuracy of his shots had improved.  The confidence spilled over to the tournament, where Davis recorded a T14 finish while leading the field with 25 birdies.  Davis will look to continue his good play this week at the Shell Houston Open, where a victory would qualify him for next week's Masters Tournament.

To learn more about how Titleist fits players for irons, be sure to visit FittingWorks.com.

Aaron Dill and Larry Bobka from the Titleist Leadership team check out Titleist Brand Ambassador Davis Love III's irons on the practice tee in Houston.

Titleist Brand Ambassador Robert Karlsson recently visited the Titleist Performance Institute in Oceanside, Calif. to complete a 3-D motion capture analysis as part of his preparation for the Masters Tournament.  Robert had previously been through a 3-D motion capture analysis, but he and his coach (TPI Certified Instructor Mark Blackburn) have been working on swing changes and Robert wanted to compare the two swing profiles to confirm his results.  Robert also took time to help TPI co-founders Dr. Greg Rose and Dave Phillips film video for the upcoming season of Golf Fitness Academy.

In the image gallery, Robert can be seen using a different Titleist 909 driver than his previous gamer.  While at the test facility, home to TPI, Titleist Leadership executive Larry Bobka helped fit Robert into this new driver to better match the swing changes Robert and Mark have been working on.  Larry commented that "we were trying to get his launch angle up and reduce spin from his current driver since he's making changes to his swing to shallow out his angle of attack."  The new driver is a 909D3 with 9.5° loft and the Graphite Design Tour AD DI-6TX shaft.

Titleist Brand Ambassador Robert Karlsson is hooked up
and ready to start his 3-D motion capture analysis.
Click for more images.

Several LPGA players made good use of their proximity to Titleist's West Coast operations this week with visits to the Scotty Cameron Putter Studio and Titleist Test Facility in Oceanside. Pro V1 loyalist Meaghan Francella made stops at both locations, working with master wedge craftsman Bob Vokey at the Test Facility on some new wedges and with Scotty and crew at the Putter Studio to customize her putter.  Here's what she had to say about her visits:

I had a 52, 56, and 60 degree wedge set to start.  Now I have a 50, 54, and 60.  I was struggling with control.  I could land the ball where I wanted to, but it just didn't grab and I wasn't as close to the hole as I expected to be.  I play graphite shafts in my irons, but Voke's not a big fan of graphite shafts in the wedges.  With the steel shafts, he adjusted the overall weight by taking some off the trailing edge as well as a little off the leading edge.  They're still a little heavier than my old wedges, but they are really good.  We chose the TVD grind, and once we established what I needed, he took my wedges, and he did the grinding himself.  I was like, "I have to play these, they are just going to be so good now."  I was nervous to put new wedges in the bag the week of a tournament, but they are great.  I practiced a little late Monday, and played with them Tuesday and I am really happy.

I also went to the Putter Studio and worked with Paul on Monday morning.  I like the Del Mar putter from the California series, and they hooked me up with this custom one.  It was an amazing experience that few people get to have, I am incredibly fortunate.

Pro V1x loyalists Heather Bowie-Young and Christina Kim also made trips to the Putter Studio early in the week.  Heather games a Tour Del Mar 3.5 that is shorter than standard, so the Studio crew added some very custom tungsten weights during her visit.  Christina's visit was a follow-up to one she made in February, and she and Scotty had some fun with the collectibles Scotty displays around the Studio.  Click on the image below to get an inside look at some of the gear.

Titleist Pro V1 loyalist Meaghan Francella also plays AP2 irons and Vokey Design wedges. Click here to view the slideshow.